Tuesday, April 15, 2008

DTC - Is this legal?

John Mack explains:
"The print ad showing a flyer attached to a telephone pole IS legal, but the real-world notices that Fard is seeing are NOT legal! And the print ad tells us exactly who the culprit is!"


PharmaGuy said...

It sure is!

Did you call the 1-800 number?

Listen here: http://pharmamkting.blogspot.com/2008/04/zyrtec-reminder-print-ad-is-it-legal.html

Anonymous said...

Of course it is ... Zyrtec is now OTC, so no more FDA regulations or PhRMA guidelines!