Sunday, October 09, 2005

Astroturfing - A definition



For Big Pharma astroturfing means developing artificial "grassroots" support for a disease or a treatment. This can be via individual postings on websites, chatrooms etc. or by the secret formation or funding of "concerned citizen action groups".

So, would it come as a big surprise to find that support and advice groups for parents of children with so-called "behavioural disorders" are being secretly funded by pharmaceutical firms that sell drugs to treat these problems?

http://news.telegraph.co.uk/news/main.jhtml?view=DETAILS&xml=/news/2005/10/09/nadhd09.xml

It always looks bad when it's spotted, dont you think?

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