Looking beyond the spin of Big Pharma PR. But encouraging gossip. Come in and confide, you know you want to! “I’ll publish right or wrong. Fools are my theme, let satire be my song.” Email: jackfriday2011(at)hotmail.co.uk
Sunday, October 09, 2005
Astroturfing - A definition
For Big Pharma astroturfing means developing artificial "grassroots" support for a disease or a treatment. This can be via individual postings on websites, chatrooms etc. or by the secret formation or funding of "concerned citizen action groups".
So, would it come as a big surprise to find that support and advice groups for parents of children with so-called "behavioural disorders" are being secretly funded by pharmaceutical firms that sell drugs to treat these problems?
http://news.telegraph.co.uk/news/main.jhtml?view=DETAILS&xml=/news/2005/10/09/nadhd09.xml
It always looks bad when it's spotted, dont you think?
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