Friday, October 28, 2005

Dapoxetine - a long time comin'

Poor J&J subsidiary Alza! Insider notes that the FDA have rejected their bid to market dapoxetine for premature ejaculation, a move that puts one of the company's best hopes for a blockbuster drug on hold (does that sound alright to you?).

Well, it was only an antidepressant, really!

Insider is contemplating what the DTC ad campaign might have looked like! Which celeb would have stepped up to the plate for this one? Suggestions please?

http://www.nj.com/business/ledger/index.ssf?/base/business-0/1130477879165620.xml&coll=1

1 comment:

Mike Allison said...

dapoxetine best treatment for long time happy life.