Tuesday, December 26, 2006

Merry Christmas - now assume the position!

Public prosecutors have searched the homes of Ratiopharm’s sales representatives in Germany.
The German company’s headquarters in Ulm had already been searched.

The prosecutors joined forces with local police to search the homes of almost 400 current and former Ratiopharm sales representatives. They expected to find “large amounts of evidence” in paper and electronic form, which could point to the representatives having provided doctors with money or services to prescribe the company’s products, even though cheaper alternatives were available.

Insisting that it had not acted illegally, Ratiopharm questioned whether the alleged marketing practices should be dealt with under criminal law.

Ratiopharm stressed that it had completely overhauled its sales and marketing practices more than a year ago under new managing director Philipp Merckle.

“We must defend our reputation against the impression that our current marketing practices are under attack,” stated Merckle, who questioned how doctors prescribing Ratiopharm generics rather than original brands could have caused harm to statutory health insurance funds.

Source: OTC Bulletin

1 comment:

Anonymous said...

WONDERSHUN. Ich ben eine Berliner. Sprechen ze to me and I will give you a lot of what you were looking for at German's homes and drug Co.Not for Germany but for a company that does business there so you can look for the same things in that Co.'s HQ and reps homes.
One has to give the German prosecutor maximum credit to initiate such a bold and brave action against the powerful big pharma interest. Hopefully this is just the begining and may represent something that will in the end cut the wings of Big pharma everywhere and put them in their place to serve our societies the way they were supposed to, as ethical pharmaceutical companies, not mob-like, take no prisoners enterprises. Also do not forget the other side, the receivers of bribery - the doctors and others.
Danke schun, minen harren and best of luck.
ps; my German is not what it used to be, my appology.