Wednesday, January 24, 2007

Drug Rep Toys Blog - thumbs down for Crestor pens




Crestor spends a lot of money on television ads. I guess that's why their pens are so crappy. This one skips like a bunch of third graders playing hopscotch. And lest you think that was a sampling error, I have four others exactly like it, and none of them work well. If drug reps are trying to influence prescribing choices with their gifts, this one is definitely backfiring.

Insider wonders if this blog will keep going. Let's hope so.

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