Tuesday, February 27, 2007

Big Pharma - foxes or hedgehogs?


The Greek poet Archilochus wrote: "The fox knows many things, but the hedgehog knows one big thing."


In the fox and hedgehog parable, the fox is always trying to get the hedgehog. Day after day, the fox is in pursuit of the hedgehog devising one method after another to try and catch the hedgehog.


The fox is, by all appearances, a highly intelligent, crafty and resourceful creature.


Indeed, compared to the rather dull hedgehog, the fox appears to have every advantage. The hedgehog is a small awkward animal that lives a simple life and spends his days taking care of his den and finding food.


Each day the fox tries a new scheme to catch the hedgehog and each time the hedgehog simply bundles up into a ball of sharp spikes-foiling the fox's attempts.

1 comment:

Anonymous said...

Of course, a hedgehog has its pricks on the outside...