Let’s be clear: this is pure promotion in the guise of an educational “initiative.” Any genuine educational or research “initiative” with legitimate academic credentials would need to consider alternative perspectives and opinions. It can’t just be a mouthpiece for the perspective favored by a commercial interest. Further, there must also be a certain degree of transparency and accountability. Unfortunately, R3i lacks any of these characteristics . Rather, R3i appears to be an impressive monument to the ingenuity of pharma marketing.
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