In 2003, 61% of drug sales were for a medicine for which a generic version was available. In 2009, it was 81%. Back in 2003, 84% of patients would get the generic. Now, thanks to tougher rules by insurers and drug companies, 92% of those prescriptions are filled with the generic version. All told, 74% of the market is now generic drugs, compared to 51% in 2003.
via blogs.forbes.com
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