Friday, March 31, 2006

PharmFREE - the pen is mightier than the sword

If medical students like Jonathan Pak represent the future of medicine, Big Pharma's multi-billion dollar marketing machine may be in trouble.

Pak is saying "no" to all the goodies drug companies lavish on the medical profession, beginning in med school.

The third-year Temple University student refuses free lunches at his Philadelphia hospital. He won't accept free textbooks or stethoscopes, or even pens advertising brand-name drugs. The pen Pak uses says "PharmFREE."

Read more here.

Insiders view: way to go, Jonathan.

Start No Free Lunch at Med School.

Payola is like smoking; never starting is easier that trying to give it up!

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